This is an open letter to the networks: I hope you are reading this because many soap fans feel the way I do!
I get that all the major networks still operate by the almighty advertising dollar and that their profits are based on viewing figures for every program. It makes no sense to me to keep this model. TV is recorded and ads are fast forwarded at least 70% of the time.
WHY? because everyone — and I mean everyone — hates having their favorite tv program interrupted by an ad. It really doesn’t matter if it a great super bowl ad or not it, is still forced on the viewer. Why not have fans take up this matter?
Soap fans even if they are 1.2 million to 3.2 million (rating numbers) are willing to do ANYTHING to keep their soaps alive. I know for myself I would have paid a heavy premium to keep AMC and OLTL on the air on TV as they were. I would have been extremely loyal to any company advertising on the show. In fact I have changed my purchase habits in support of advertisers of my soaps and have been on a mission to destroy Disney!!!!
Talk to psychologists , behaviorists etc…they will tell you soap fan are addicts and you have taken away something extemely dear and important. There is a huge revenue model there if some idiot running network television is open to see it. TV is now and will remain a niche market.
You are ignoring the obvious here and still running the networks like you did 30 years ago. Adapt and grow…I myself avoid all major networks except for my soap……cable makes much more sense to me. I pay and get the shows I want without commercial interruption. Get a clue already. I think if some idiot ever takes Y&R off the air I will make it my mission to damage CBS (get a clue CBS, bring back Maria Arena Bell as head writer).
ABC you have already let me down….I NEVER watch or buy anything connected with ABC!!!!
Two year later the soap fans still at war to restored all their soaps to TV as they were, same writer, same cast, same crew. The cable company who will restore their soap network will strike gold, thank you TNT to mend their breaking heart by restoring Dallas. Which network will be next?
–An Open Letter to the Networks by An Anonymous Google User – March 29, 2012